Our longtime friends at Stringray in Canada once again sought a fresh new sound and a consistent branding package for their top 40 network of stations.
Sitting somewhere between CHR and Hot AC, a format they’ve called Adult CHR, required a cool new sound snappy, with energy, and gets in and out of the music quickly.
The result is a Killer Package for Z953 Vancouver, The Hot Radio Network (Ottawa and across Canada) and Amp Radio Calgary.
Designing with the TM team was an exceptional experience. We collaborated on every detail, from the tone of the singers to the energy of the music. The new jingles have added the perfect touch of excitement to KWBL. Horns up!